Working in product for over a decade, as PMs and accelerating my career into the CPO of a medium-sized SaaS company, I have seen firsthand the challenges that can arise when a company is a "feature factory". Working in both feature factories and product-led organizations, I prefer the product-led approach because it is more in line with my personal commitment to providing excellent customer service. However, let's be honest: the vast majority of businesses are still unable to (fully) transition to a more customer-centric way of working. And that’s ok too. I attempted three times to transition an organization from feature factory to product led. I succeeded once and failed twice. Learning: In either case, it is not me; it is the organization.
This article is the first in a series of articles. I intend to write about subjects such a
Signs you are working in a feature factory (this article)
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